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Driven by imagination

Welcome to Ride On!

A mature brand with a modern mindset who talk very differently within our space, we bring energy, creativity and commercial thinking to Shopping Centres and their customer’s experience.

As an international player, Ride On! have an unrivalled buying power with our success built through trusted, long-term partnerships, delivering what we promise, whether it’s everyday services or a new product.

Independently owned, we have the freedom to put passion before profit, challenge convention and move fast.

Mature Brand. Modern Mindset. No gimmicks.

50 years of innovation

Expanding to the UK market in 2001, Ride On! has proudly delivered premium, high-quality children’s rides to shopping centres around the world since 1977.

Innovation has always been at the heart of what we do, helping us build strong, lasting partnerships with leading shopping centre brands.

Complete end-to-end servicing

From driving income to managing the detail, we take care of everything in between — safety, compliance, cleaning, repositioning and presentation.

A fully managed service that works hard for your customers, your centre and your bottom line.

Dedicated national infrastructure

The UK’s only dedicated fleet of fully equipped Luton vans, backed by our own network of home-grown engineers.

It means we’re always ready to move, rotate and replace equipment fast — within a few hours, not days.

Reputation. Innovation. Dedication. Excellence

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